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Nurture and Retention

Email and SMS Marketing

A lead who does not buy today is not a dead lead. We keep you in front of them until they are ready.

How it works

Most leads go cold for one simple reason. Nobody follows up. We build automatic email and text sequences that do the follow-up for you.

Each message is timed to match your sales cycle. We split your list into groups, so each person gets the message that fits where they are.

We test subject lines, timing, and copy. We keep what works and cut what does not.

Picture a lead who downloaded a guide six weeks ago and never heard from you again. That is not a dead lead. That is a follow-up sequence that never got built. We build the sequence so leads like that keep hearing from you, on a schedule, without anyone on your team remembering to do it by hand.

What's included

Industry Research
95-98%of text messages get opened, far above email

Widely cited industry benchmark (Gartner and major SMS platforms). This figure counts message delivery and preview, not confirmed reading, so treat it as a strong directional signal rather than an exact reading rate.

Common questions

How is SMS different from email marketing?

Text messages get seen faster and more often than email. We use SMS for time-sensitive offers and reminders, and email for longer, detailed follow-up.

Will this feel like spam to my leads?

No. Every message is timed and targeted. We send fewer, better messages instead of blasting your whole list at once.

Can this work with my current CRM?

Yes. We connect to most major CRMs and email platforms, so your data stays in one place.

Why did my last email campaign get such a low response?

Usually it is timing and targeting, not the offer. One email blasted to your whole list gets ignored. A short sequence timed to where each lead actually is in their decision gets read.

I Do Media is run by Mark, who has spent 12+ years building B2B growth and lead-generation systems.

Ready to talk about your pipeline?

Book a Strategy Call